Exhausted by the idea of Search Engine Optimization and the jargon that goes with it?
Local SEO is actually just a strategy to improve your sales by increasing the number of eyes you are getting on your business.
Attract Local Customers
The concept of Local SEO, or at least how it is presented might put you off, but the potential results should not.
Four out of five customers use search engines to find local businesses. Business owners who aren’t optimizing their presence on search results are not visible to 80% of their potential customers.
Uncover New Audiences
You know what your business offers and what you are trying to sell. But do you know what your customers are searching for (literally)?
SEO experts discover exactly what your customers are looking for, how they look for it and how they type it.
For example, Plastic Surgeons know that the medical term for a cosmetic nose enhancement is “Rhinoplasty”. However, if all of their potential patients are searching for “Best Nose Job Surgeons near me”, that is how they should refer to their offering online.
And Capture Them
Gaining new customers online is a technical and creative battleground.
The Technical Battle requires experts to know how to outrank your competition for potential customers who are interested in what you offer. You can’t acquire new customers if they can’t find you.
The Creative Battle turns its focus towards persuading customers that your business will provide more value than your competition
Businesses hire Root K to get more eyes on their website and create compelling content to convert new interest into buying customers.
Boost Your Ranking
Optimize your rankings on Google by uncovering content gaps and creating pieces that genuinely help your audience.
Google My Business
Help potential customers find you on their “near me” searches by making the most of your GMB profile.
Local SEO Audit
Wondering if your business appears online for local customers? Know where you stand against the competition for your main offerings with an audit.
Entrench your businesses reputation by gaining online reviews that provide proof of your expertise to new and potential customers.